15 UGC platforms for creators to turn content into cash

You've done the hard part - creating some killer content. But when it comes to making money from it, that's where things get tricky.

With so many user-generated content (UGC) platforms out there, finding the best UGC platforms for creators can be tiring. How do you know which one actually helps you get paid and take your content to a whole new level? 

Don't worry, that's where we come in. We’ve done the digging for you and put together a list of the 15 best UGC platforms for creators, so you can find the right tool and get started right away. 

Let's get started.

The best UGC platforms for creators

1. Whop 🥇

Creating content is hard work. Monetizing it shouldn’t be. That’s where Whop comes in.

Whop is a social commerce platform where anyone can sell digital products and services online - and among everything else it does, it's also the home of Content Rewards.

Content Rewards is a system that lets creators pay anyone for UGC. As a UGC creator, all you have to do is go to the Whop Discover page, click 'show all Content Rewards', and filter by UGC.

Once you see a content reward that you want to apply for, check the details so you know what type of UGC to create. Pay close attention to the platform, requirements, and any assets that can be used.

Then, you apply for 'Content Rewards' by submitting your UGC within an hour or publishing it. Drop the link and your original content.

That's it! The more views your content gets, the more money you make.

Creators like Druski and brands such as Hostage Tape are using Content Rewards to pay UGC creators like you to make and share content on socials.

Key features:

• Extremely easy to find gigs: Whop’s Content Rewards system is extremely easy to use, and you can find suitable rewards at a glance. 
• Your IP: Usually, when you upload content to a UGC platform, you no longer own the work. With Whop, you own all rights and revenues related to the content you produce.
• Open to all: Rather than picking and choosing between creators, brands create open rewards on Whop - so all you have to do is upload your content, then claim your reward from the Brand’s budget by showing proof of targets hit.

Pricing:

Whop is free to use as both a brand or a creator.

2. Trend by Soona

Trend by Soona is a rare find, in that it understands that you - the content creator - are the most important part of the UGC equation.

The platform is proud of the fact that creators have made over $1m by linking up with them, and some of the perks you’ll get here are industry-leading - for example, there’s no membership fee to stay on the Trend by Soona network, unlike some other platforms you’ll see further down this list.

You also don’t need to have social media followers or even a channel of your own to sign up. All you need to do is create content on the Trend platform as gigs are posted - and they’re added daily.

Free products are part of the package too, but there’s one thing to note - Trend by Soona is very much part of the iOS ecosystem, so you’re going to need to be a US-based iPhone user to sign up. 

Key features:

• Free membership: Trend by Soona is free to join for creators, and there’s no monthly membership charge to become or remain a part of the creator network.
• Low requirements: There’s very little you need to do in order to become a UGC creator with this platform, and they don’t even require an existing social account.

Pricing:

Trend by Soona is completely free to use as a creator.

3. Creator.co

Creator.co bills itself as an ecosystem where creators and brands come together, and it certainly works with some highly recognizable brands like Nike, Fender, and Oakley. Creator.co received G2’s gong for #1 Influencer Marketing Platform in the Summer of 2024, and while the industry moves fast, this platform remains a destination for both creators and brands.

The platform has links with over 250k creators and has a strong emphasis on quality content - so to get ahead here, your content has shine and really resonate with a brand’s target audience.

Post high-quality content regularly, and make sure that engagement on your channels is authentic. Actual follower counts won’t matter too much - even Nano Influencers (10k or less followers) can find work on Creator.co

Key features:

• Influencer count: You’ll be joining a group of hundreds of thousands of influencers with Creator, and they’ve got a database of millions to sift through - this means competition, but it’s a testament to your quality when you do get picked.
• Transparency: Creator.co are comparatively transparent with a lot of things, including things like their pricing guidelines - as a creator, the platform expects brands to pay you upwards of $2k for a YouTube video hitting 25k views, for example, or around $1100 for an Insta Story that gets 300k hits.

Pricing:

Creator.co is a premium service when it comes to the brands, their customers, but as an influencer on their books you’ll not be expected to pay anything at all.

4. Influee

Influee is a UGC platform that connects creators like you with brands from across the world, offering collaborations with a wide range companies of all sizes and industries like Hair Burst, Mr Blanc Teeth, and Carfume.

Authentic content is the name of the game here, and the process is as easy as can be - simply download the free Influee app and get creating. The network thrives on video content first and foremost, but you don’t even need an existing social account to get started.

As Influee themselves state, UGC is about content skills and quality, so there’s a lot to be gained by creating content with a difference. You’ll need to build a portfolio to stand out quickly, and many creators get started by accepting products as compensation for their first gigs rather than cash.

It’s worth noting that creators on Influee tend to average between a few hundred to a thousand dollars per month in earnings (once they start getting paid gigs) and payments themselves (included invoices) are handled on the Influee platform.

Key features:

• Easy onboarding: To get started with Influee, all you need to do is download the app and start building your portfolio.
• Payment management: Influee’s payment protection system ensures that brands pay you on time, with payments tending to land within 5-10 working days of requesting them.

Pricing:

Influee is free to use as a creator. They do charge a Marketplace fee to cover payment processing, but it’s the brand who has to pay that.

5. Aspire

Aspire is an influencer marketing platform that takes an all-in-one approach by offering both an influencer search engine and a creator marketplace. These go along with additional brand-focused features such as affiliate tracking and campaign management.

That ensures that you’ve got as high a chance as possible to be seen by the brands that are the closest possible fit for your content.

So, positioning yourself on the platform is important. Make sure you get your listing right in terms of demographics, and get involved in the conversation around the brands you want to target.

Aspire works across Instagram, TikTok, Pinterest, YouTube, and Facebook so there are plenty of options and serious diversity when it comes to the style and format of content you can create.

Once you’ve signed up with Aspire, you can use their creator marketplace to browse campaigns that brands have posted and approach them directly - meaning it’s no longer a one-way street.

Key features:

• Creator marketplace: The Aspire creator marketplace is a big plus point, and while it doesn’t quite compare with the ease of Whop’s Content Rewards system, it’s still nice to be able to approach brands directly rather than just sit back and hope that they find you.
• Eligibility requirements: Unlike some platforms, Aspire does set certain eligibility requirements to be able to use the creator marketplace - as a rule, the main one is a minimum follower requirement of 1000. There may also be engagement requirements, and brands themselves may set their own minimums and maximums.

Pricing:

It doesn’t cost anything to be a part of the Aspire creator marketplace, but you’ll need to stay active to maintain your eligibility.

6. Cohley

Cohley is a UGC platform that’s great for content creators as well as professional photographers and videographers - and it all starts with creating a Cohley portfolio.

Now, Cohley’s probably best for creators with at least a little bit of experience and an existing social media account where there’s already some content to sift through. This is because to join the Cohley platform you have to pass a human review.

That’s a good thing, though, especially in this age of automated systems and wonky AI. It means that the platform is looking for quality and authenticity, and just by getting approved, brands already know you’ve got something to offer them.

Once you apply and get approved, you’ll have to complete your Cohley portfolio and curate your best content there so that brands can lock on and contact you. You can also be proactive, browse brand campaigns and apply for those that you think you’d be a good fit for. 

Key features:

• Human-approved creators: You can only join the site after the Cohley team reviews your application and social media, which immediately puts you a step ahead when you get approved.
• Transparent earnings: Cohley is up-front about ensuring that creators are paid fairly, and publicly recommends that creators are paid at least $200 per campaign for UGC and $750 for professional photography assignments.

Pricing:

As a creator, Cohley is free to use and there aren’t any hidden fees to worry about.

7. Vidovo

Vidovo is a UGC platform that’s great for beginners - it's easy to sign up, and there’s no prior experience or prerequisites needed here.

Simply sign up to Vidovo and create a profile, then personalize it with as much detailed information as you can. The better you fill your profile out, the more chance you have of being picked up by brands that are perfect for you.

You can also set your own prices on this platform, deciding your own fee per video or social media post, or even create special packages for clients that want to, for example, order multiple videos.

Vidovo also offers top creators certain bonuses, so the more work you do for brands on the platform, the more you stand to make from your content.

Key features:

• You decide on pricing: Unlike many other platforms, Vidovo allows you to set your own rates - this has its own pros and cons, and it’s something that you should put plenty of thought and research into.
• Packages: Part of the pricing conversation, the fact that you can offer packages is a big advantage. It shows brands you know what you’re doing, and can help create lasting engagements.

Pricing:

Vidovo is free to use, but charges a small percentage of the money you earn from a brand on their platform. 

8. Tribe

Tribe is a platform that matches creators and brands with the ideal of letting you make money by promoting the products you already use and love. 

Brands create campaigns on Tribe, and if you’ve got at least three thousand followers on TikTok or Instagram, you can start pitching your content ideas to those brand campaigns. The onus is on you, the creator, to get out there and find deals that inspire you.

The Tribe process starts exactly like this, and you’ll browse the app for brands you like. Read the details of the briefs they provide, then simply pitch your ideas and specify what sort of fee you’re looking to be paid. 

If the brand’s on board, just start creating! Once you publish your content, you’ll get paid. In fact, Tribe claims to have paid out over $34 million to creators worldwide, with over 13,500 campaigns from some of the world’s most recognized brands. 

According to Tribe themselves, Instagram or TikTok accounts with up to 50k followers can earn up to $1000, while creators with 10 times that can average well in excess of $2500.

Key features:

• Set your own rates: Tribe isn’t the only platform where you’re setting your own pricing, but that’s not something that you’ll do everywhere. It puts your financial freedom in your own hands, if you’re clever with your fees.
• You pitch brands: In order to score the best deals, you’ll have to shop around and check out brands’ campaign briefs before pitching them. It’s good to be proactive!

Pricing:

There’s no charge to sign up with and use Tribe as a creator.

9. JoinBrands

JoinBrands is an all-in-one platform for influencer marketing and product launches, letting influencers of all descriptions pick up UGC work for a variety of brands.

The platform works both ways, allowing brands to filter for and pick out creators of their choice but also letting creators come to them, applying for the creative gigs they put out. That means even more chances to find UGC work!

As a creator, you can choose to offer brands different options - you might create content for them to use, post what you make on your own social media, or both. That means an existing following isn’t required, but it definitely helps.

JoinBrands has paid out millions to creators, and advertises some pretty solid rates - they claim earnings of $100+ per social post and $15+ per image, which can really add up if you’re able to rack up the gigs.

Key features:

• Fixed rates: JoinBrands operates on a fixed rate policy which means no negotiation - this can be a pro or a con in your view, but at least you know exactly where you stand with a job.
• More earnings on your channels: If you have a following on TikTok, Instagram, or YouTube, you can pick up even more revenue since brands often ask for these social media posting campaigns in addition to content-only campaigns. 

Pricing:

There’s no cost to be a JoinBrands creator, but they take a 20% fee on all approved and paid-for content or earnings. It’s also worth noting that some jobs come with a reimbursement policy, whereby you buy the brand’s product and get reimbursed for it after submitting the content - but not every brand chooses this option.

10. Clip

Clip is a UGC platform that connects brands and creators extremely effectively, and focuses on the short video format. 

It’s not quite as established as some of the other names on this list, but its presence is growing, and creators have a chance to work with brands across the United States as well as the UK and Australia.

Like many of the top platforms, Clip keeps it simple - you can sign up for a free account, then create a 30-second video that showcases your presence and style in front of a camera as well as your editing skills. Then, you apply to the jobs that brands post on the site.

Once accepted, you’ll receive free products and can start creating content. You get to keep the products, and rake in the cash per video too - there’s no compromise here, all products stay with the creator at no extra cost, and you can make up to $100 per video depending on length and other factors.

Oh, and you don’t need your own social media channels to start making UGC on Clip - you’re creating content for brands to use directly, and aren’t required to post anything on your own accounts.

Key features:

• No restrictions: You don’t need a channel of your own or any prior experience to get started here, just use your smartphone and basic editing software to create your videos and apply to brands.
• Easy to use platform: Clip allows you to reach out to brands and express your interest in the opportunities they post, rewarding you for being proactive.

Pricing:

Using Clip as a video creator is absolutely free.

11. #paid

#paid is a marketplace that connects creators and brands, facilitating matching and helping to ensure that collaboration goes as smoothly as possible.

Much of this comes as a result of a data-driven approach, with hours of research, first-party data and industry benchmarks setting the stage for their input into creative strategy - and as a creator, that means clarity, with brands knowing exactly what they want from you.

#paid allows you to partner with some incredible brands and empower them with your own creative voice and style, and fair pay’s just the start of what you get - unlike many other platforms, #paid love putting on big events for brands and creators to rub shoulders IRL too.

You can set your own prices when you sign up as a creator, and payments are automated - though be warned, cash can take a little longer to hit your account here, with automatic payments taking up to 45 days to come in.

Key features:

• Data-driven approach: #paid is all about the numbers, and they ensure that you match up with brands that are just right for you.
• Creator perks: The chance to attend IRL events with the brands that #paid works with is a pretty cool benefit given the opportunities they can present.

Pricing:

You don’t need to pay anything as a creator on #paid.

12. Collabstr

Collabstr is a network that connects creators like you with over 80,000 brands of all sorts, ranging all the way from small businesses to Fortune 500 companies. 

You can manage your own brand deals and advertise your services including UGC, Instagram, TikTok, YouTube, and even Amazon. Once you create your profile and list your services, you can share your custom link in your bio and social media.

Getting deals on Collabstr depends on your niche and how well you optimize your profile - brands are actively looking for creators on their marketplace, so it’s about making yourself visible and attractive to the brands you want to work with.

Some niches have higher demand than others, too, but the sheer number of brands that work with Collabstr is a big plus in their favor and a good sign for you as a creator.

Key features:

• Brand power: Brands are looking for you on this platform so it’s all about making a profile that’s optimized and really shows off what you can do.
• Platform variety: Collabstr doesn’t just do UGC but also lets brands link up with you for TikTok, YouTube, Twitch, Instagram, Amazon, and Twitter work.

Pricing:

It costs nothing to sign up as a creator, but Collabstr will take a 15% transaction fee on completed orders.

13. Twirl

Twirl is a UGC platform that allows you to focus on creating content by letting them take care of things like outreach and sales.

If that doesn’t sound good enough, it also just takes a few minutes to get set up with Twirl - there’s an application process, but it isn’t intensive. Just show off your content creation skills, and you should be approved within a week or so.

Once you’re accepted at Twirl, you can view open campaigns on your dashboard with a fully detailed brief and compensation rate. You can apply for these projects, and just get to work once approved!

Payment is quick at just 14 days following brand approval, and Twirl also provides training on UGC content creation if you need it - these resources can help you take your UGC career to the next level, all while continuing to take jobs on the platform.

Key features:

• Leading compensation: Twirl advertises some of the highest compensation rates among comparable platforms, paying out $90 to $300 per project depending on whether a free product is involved, and how many variations you need to do.
• Applications: You’ll have to do an application to join Twirl, and then apply for the different jobs on the platform - so learning to show yourself off in the best light can really help you get ahead on this site.

Pricing:

Twirl doesn’t charge a membership fee or take any sort of transaction fee off your payments; what you see on your dashboard is what you’ll get minus any bank processing fees.

14. Billo

Billo is a UGC platform that’s paid out millions and counting to creators from the US, UK, Canada, and Australia - no experience or followers required.

All you need to do is sign up for the platform and start creating content! There are hundreds of video job offers listed every day, and once you get accepted for them you’ll get brands’ products in the post - that’s your cue to start filming.

The platform takes care of payments and campaign management so that you can focus on doing what you do best - and there’s some serious variety when it comes to what sort of free products you can try out on film and then keep for free.

Once your video or photo is approved, your earnings are credited to your Billo account - and payments are then made to your PayPal twice a month, easy peasy. Plus, once you hit the 14 video mark and maintain your metrics, you’ll gain access to even higher paying offers through Billo Premium.

Key features:

• No restrictions: Billo doesn’t require you to have any followers or social media of your own. It’s pure UGC, no need to use your own socials.
• Regular payments: Payments from Billo are made automatically, which really helps out when it comes to cash flow.

Pricing:

Billo is free to use as a creator, although you do have to be at least 18 to sign up.

15. Tagshop.ai

Tagshop has built a reputation on turning real customer experiences into sales-driven content, letting you create content that brands could find and use in their marketing campaigns.

It’s still possible to register with Tagshop as a creator and have your UGC work be picked up by brands, but Tagshop as a platform has recently embarked upon a significant change of direction.

Rather than share brand revenue with creators, Tagshop’s focus is now firmly fixed on AI-generated video that companies can create by simply entering a product URL as their prompt.

They can then create bulk videos in multiple styles, generate multiple scripts, and use AT to edit them.

Now, we’re not knocking the innovative approach that Tagshop’s trying to take. However, they’re forgetting that the best business models eliminate the middleman, not the creator.

So, there’s nothing saying that you can’t use Tagshop’s AI generator yourself. Their Starter pack isn’t terribly expensive at $29, and the 5 URL-to-video generations it allows you should let you create enough content to approach a brand directly or on another UGC marketplace.

Still, this isn’t optimum, and it’s why we’ve got Tagshop at the end of our list rather than close to the top, where they’d have been before hopping onto the AI bandwagon.

Key features:

• Generative AI: If you get Tagshop to create content for you, you’re not going to be putting in any sort of creative effort at all. This does require a certain amount of faith in the powers of AI, but it’s quick work. 
• Product URL prompts: The fact that you can just input a URL rather than spend time and effort messing around with prompts sweetens the deal quite a lot.

Pricing:

You can sign up for Tagshop for $29 per month to get 5 videos, although the $99 deal might be more your speed if you want 20. The top plan, $249 per month, lets you create up to 50 videos per month.

What makes a great UGC platform?

Not all UGC platforms for creators are built the same. Some help you monetize your content easily, while others focus on audience engagement. The best UGC platforms for creators do both and more.

So, how do you know if a platform is worth your time? Here are the key features to look for:

1. Easy monetization

If you're creating content, you should be getting paid for it. A great UGC platform gives you multiple ways to make money - such as with subscriptions, brand deals, ad revenue, affiliate deals, or direct sales. Look for low fees, flexible payout options, and tools that help you maximize earnings.

2. Strong community and engagement tools

Your audience is everything. The best UGC tools and online platforms make it easy to connect with your followers, encourage interactions, and build a loyal community. Features like comment sections, livestreaming, and social sharing tools help keep your audience engaged.

3. Content ownership and control

You work hard on your content so you should have full control over it. Some platforms take a big cut of your revenue or limit how you use your content. A great platform lets you own your work, set your prices, and control how your content is distributed.

4. High discoverability

Creating content is only half the battle. Getting it seen by the right people is just as important. The best platforms help you reach a wider audience with features like SEO optimization, algorithm boosts, and built-in marketing tools.

5. Simple and intuitive interface

You shouldn’t need a manual to figure out how to use your platform. The best UGC platforms have a clean, user-friendly design that lets you focus on what you do best: creating!

6. Reliable support and security

Issues happen! It may be payment problems, account security, or technical glitches. No matter what it is, you need a platform with solid customer support. Fast responses and secure payment processing are must-haves.

Turn your content into cash with Whop

Creating content is fun, and getting paid for it is even better. The best UGC platforms for creators should give you everything you need to turn your UGC into what you want it to be - whether that’s a side hustle to pick up some cash, or a full-blown business.

We know there are a ton of platforms out there, but Whop stands out as the best choice, and for good reason. The flexibility, the earning potential, and the ease of use - it’s all designed to help creators like you win.

Whop’s Content Rewards are taking UGC to the next level, bringing you the best features of the top UGC platforms and making it incredibly easy to get started.

Whop doesn’t care who you are or how many followers you have. If your content gets the views, those rewards are yours!

Better yet, there’s some serious transparency at play here - you can see exactly how much brands are dedicating to their campaigns, and how much cash there’s left to claim.

And if you’re wondering how much UGC creators are actually making on Whop with UGC, here you go:

UGC creators are making thousands per video, and there’s no need to get approved or go through an arduous application process. Just create your own whop and get started by checking out the content rewards page.

UGC platforms for creators: FAQs

What is the best UGC platform for creators?

The best UGC platform depends on your goals. If you're looking for full control over your content and revenue as well as super-easy access to jobs, Whop is the top choice. It offers multiple ways to monetize, community-building tools, and seamless social media integrations; all without monthly fees.

How do UGC platforms help creators make money?

UGC platforms provide various monetization options like selling digital products, offering memberships, running affiliate programs, and collaborating with brands. Platforms like Whop, Tribe, and Creator.co help creators turn content into revenue by connecting them with brands or customers willing to pay for their work.

Are UGC platforms free to use?

Some platforms offer free plans with limited features, while others charge monthly fees or take a percentage of your earnings. Whop, for example, has no monthly costs but takes a very small fee from each sale (when buyers go direct), making it a cost-effective choice for creators.

Can I use multiple UGC platforms at once?

Yes! Many creators use multiple platforms to maximize reach and income. For example, you could use Whop for monetization, Creator.co for brand collaborations and visual marketing, and other services for showcasing UGC on your website - and you can pick up jobs on as many of them as you like at the same time.

How do I choose the right UGC platform for my needs?

Think about your goals. If you’re just starting out, pick out a platform like Whop or JoinBrands which affords easy access to jobs and the ability to pitch brands (in Whop’s case you don’t even need to do that, just show your results to get paid). The ownership of the content you create is also worth considering since on some platforms you’re signing everything over.

Do UGC platforms integrate with social media?

Yes! Most UGC platforms integrate with various social media platforms like Instagram, TikTok, YouTube, and Facebook. This helps you distribute content, track performance, and grow your audience across different social media channels.

How do UGC platforms handle payments?

Each platform has its own payment structure, and many act as escrows, taking payment from Brands and only releasing it to Creators once the work has been done. Payment processing fees may also apply.